Friday, October 31, 2008

5 Ways to Monetize Your Blog or Website

Photo © Chance Agrella
There are various ways to earn a little extra money from your writing. One such method is to monetize your blog or website. You can do this in a number of ways.
1. Google Adsense

One of the most commonly used and popular methods, Google Adsense allows you to place advertising on your blog or website. You get paid every time someone clicks on the ads. Please note they take ‘cheating’ seriously – do not click on your own ads and do not recruit others to give you multiple clicks.

In addition to the traditional ads, Google Adsense also offers videos and search bars for revenue.

2. Affiliate Links

There are multiple sources of affiliate linkage. If you are adding an affiliate link to your blog or website, the most honorable way to do so (which will elicit reader trust and confidence in you – and perhaps garner more clicks for you) is to be honest about the affiliation and to actually have familiarity with the product.

For example, if the affiliate link is for a publisher or book, be sure you know the publisher and have faith in them, or have read the book and find it to be worth the money. Add your own review of the product, book, publisher, etc to add credibility and draw in more viewership.

3. Sell Advertising

There are ways to sell advertising spots on your blog or website. You can directly solicit advertisers, advertise that you have space for sale on your site or blog, and you can use a feature such as Scratchback.

4. Tip Jar/Take Donations

It can be a lot of work to write, maintain, and market a blog or website. Many set up a ‘tip jar’ or ‘donation button’ in order to draw in funding. One easy way to set up a tip jar or donation button is through PayPal. Remember: unless you are a specific type of registered charity, ‘donations’ to your site or blog will not be tax deductible for the donor.

5. Sell Your Blog or Website

With the right topic, name or popularity, your blog or website could sell for big bucks. Though you will no longer own it once sold, this is another way to earn money via your blog or website.

Some great information about how to sell or ‘flip’ blogs and websites is available at

Additional ideas (not written by me) may be found at

Bear in mind that too much advertising can be a turn off, and some people have an ‘ad-block’ feature that will block your ads from their view of your blog or website.

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